Olivia Fitzpatrick
cheapskates_ldn
Works:
The Channel
CorpDes
de(central)ised
About
the truth doesn't need
project blog :: ayo-zao.tumblr.com
proof
THE CHANNEL

Neoliberalism demands the exponential economic growth of business. In turn, to garner such growth objects are often presented to answer our basest needs of love, companionship and happiness. But what happens when even these incentives fail to generate the level of consumption needed to support our economic infrastructures?

The Channel explores our definitions and the extremities of consumption, broadcasting adverts to documentaries to food porn. The Channel is a construction of glittery facades seeking to elevate and glorify objects. Yet, the channel has little care for discretion nor detail when presenting such falsities. We become the architects of an established ideology of gross mass consumption, but we have no care for convincing market, the truth is how we define it, they’re the performers in our arena, they will speak the lines we scribe.
So buy the things, buy all the things, buy all the very good, very cool things.
About
Method-Agency
Olivia Fitzpatrick
Works:
cheapskates_ldn
The Channel
CorpDes
de(central)ised
Method-Agency